For the third year running, Edrington staff members are getting on their bikes for a major fundraising effort.
Between 14 and 17 November, 50 staff members – including Edrington’s global CEO Ian Curle – will be cycling more than 600km from Siem Reap in Northern Cambodia to Sihanoukville in the South. The route will include a diverse terrain ranging from dusty trails to undulating hills.
This year’s ride will raise funds for Sihanoukville charity M’Lop Tapang, which provides a safe haven for vulnerable children and support to those at risk of abuse. The cause was chosen by Edrington staff who were moved by their personal experiences at the shelter.
Edrington Managing Director Asia Pacific & India Martin Reimann commented: “We first started cycling for charity in 2015. Each year the number of participants has grown and we have raised more donations along the way. We feel incredibly privileged to be able to support such an inspirational charity in Cambodia and with Edrington ‘double matching’ all the money that is raised, we hope to make a meaningful impact to the lives of the children in M’lop Tapang’s care.”
Edrington Global Travel Retail Managing Director Igor Boyadjian said: “We are thrilled to be fundraising for a charity which does such incredible and important work. The travel retail industry has been extremely generous in its support of our previous rides, and we hope it will dig deep this year for another great cause.”
In 2015, 17 cyclists rode 400km from Kuala Lumpur to Singapore and raised S$120,000 (£68,000) for Child at Street 11, a Singapore based institution helping dysfunctional families break out of the poverty cycle.
In 2016 Edrington’s Charity Cyclists raced through Taiwan and raised NTD 5 million (£128,000) for the Kaohsiung Autism Foundation, which aids children with special needs.
For more information on the ride, and to learn more about this year’s chosen charity and the riders taking part, please visit: www.edringtoncharitycyclists.com.