ITALY. WHSmith has completed the opening six stores at Rome Fiumicino Airport and Rome Ciampino Airport in partnership with Aeroporti di Roma (ADR).
The news, books and convenience retailer opened four stores at Rome Fiumicino (three airside and one in T3 arrivals) and one at Rome Ciampino in 2017. The final store has now opened in the departure lounge at Ciampino Airport.
The stores offer Italian and International newspapers, magazines and books as well as confectionery, drinks, stationery, toys, electronic accessories and WHSmith’s own-brand travel essentials range.
The company hailed the openings as “an important milestone in the expansion of the International business for WHSmith and provides a strong presence in one of Europe’s largest airports”.
WHSmith International Head of Business Development Europe Andy Thomas said: “We are delighted that the WHSmith brand is now present in Italian airports and we are looking at new opportunities to grow our business in Italy. We are looking forward to building a lasting long term partnership with ADR and will now focus on providing all customers with quality products and an unforgettable customer service experience”.