The Moodie Davitt Virtual Travel Retail Expo’s official song – ‘Passcode’ by Jannine Weigel – is proving a huge hit on social media.
The 20-year-old Thai-German artist’s debut single, which has been out for only two weeks, has generated over one million views on YouTube and boasts equally impressive streaming figures.
Weigel has 3.7 million subscribers on YouTube, 3.2 million followers on Facebook, 1.7 million on Instagram and more than 570,000 on TikTok.
As reported, RedRecords Label is a joint venture between AirAsia and Universal Music Group, dedicated to ushering in a new era of success for Asian pop music.
Passcode will be played at the start of every day’s programme and intermittently throughout the week-long event.
The Moodie Davitt Report Founder & Chairman Martin Moodie said: “What more exhilarating way to celebrate such a pioneering digital event as the Virtual Travel Retail Expo – where every delegate has an individual log-in passcode – than to partner with AirAsia, a renowned travel retail stakeholder, in joining in the buzz around this brilliant new single?”