Pernod Ricard is releasing a new permanent 25 year old addition to the Royal Salute portfolio exclusively in global travel retail. Pernod Ricard Global Travel Retail celebrated the launch of Royal Salute The Treasured Blend in style during the TFWA World Exhibition in Cannes this month.
The Treasured Blend, which will be available in November and retail at US$260, will bring together precious and powerful whiskies, Pernod Ricard said.
Royal Salute Master lender Sandy Hyslop commented: “The Royal Salute vaults in Speyside protect a rare collection of some of our most precious casks. It’s these ‘treasures’ of exceptional whisky that have been patiently matured for more than 25 years and expertly crafted to make The Treasured Blend, an exceptional whisky with an unmatched depth of flavour that only time allows.”
The whisky is housed in an individually numbered porcelain flagon enhanced with gold detailing and a sapphire-jewelled stopper. The external packaging features an illustration from Royal Salute collaborator Kristjana Williams.
Royal Salute Marketing Director Mathieu Deslandes added: “The 25 year old Treasured Blend continues Royal Salute’s legacy of distinction for elegantly crafted Scotch whisky. This is a true treasure to discover. Every detail is exquisite; from the precious and powerful liquid itself, to the beautifully crafted porcelain flagon and the luxurious material and intricate design.”
The first 25 year old expression in the Royal Salute portfolio, The Treasured Blend was inspired by the Crown Jewels of England. Royal Salute was first created as a gift for the coronation of Queen Elizabeth II in 1953 and has since been the official partner of all ceremonial royal gun salutes fired at the Tower of London, also home to and custodians of the Royal Regalia, or Crown Jewels.
Its launch follows the recent release of The Malts Blend and The Lost Blend, which joined The Signature Blend as permanent additions to the 21 year old portfolio in July 2019.
The Treasured Blend has a sweet flavour with hints of spices and notes of fruit, treacle and dark chocolate before a long, dry and slightly spicy finish.