Lighting and home accessories specialist Tom Dixon has partnered with leading inflight distributor Hanse Distribution to launch a new range in travel retail.
The brand’s scent and home line, which includes gift sets, will be featured by Hanse at next week’s TFWA World Exhibition (Red, K22). Hanse Distribution collaborates with over 140 airlines.
Tom Dixon described its move into travel retail as a “progressive step,” saying it aims to improve the customer experience and meet the needs of global travellers.
Tom Dixon has a product range of around 600 items from lighting to furniture and tablewear to fragrances which are distributed in over 65 countries.
Tom Dixon Managing Director of Accessories Steve McGuire said: “Tom Dixon are delighted to be partnering with Hanse Distribution to support our growth in the important travel retail channel and specifically airline onboard retail.
“This is expected to be a huge channel for us in the years ahead.”
