‘Think Pink’: Qatar Airways family supports fight against breast cancer with October campaign

QATAR. Qatar Airways is partnering with Hamad International Airport, Qatar Aviation Services and Qatar Duty Free to support the fight against breast cancer with a series of awareness events and giveaways throughout October. In related news (see below), The Trinity Forum Opening Cocktail will turn pink, courtesy of hosts Qatar Airways, Qatar Duty Free and Hamad International Airport.

‘Think Pink’ activities at Qatar Airways will include pink giveaways and a series of lectures for staff from the Qatar Cancer Society (QCS) at HIA, along with awareness workshops, free mammogram screening by qualified medical staff for all eligible employees, and Charity Bazaar fundraising events at a variety of Qatar Airways locations.

The airline will also be relaunching a refreshed version of its pink BRICs amenity kits, containing products from Italy’s Castello Monte Vibiano Vecchio eco-range, for passengers travelling on ultra-long-haul or long-haul flights in First Class and Business Class.

Qatar Airways and its sister companies support the battle against breast cancer, with The Trinity Forum in Doha set to further raise awareness

Qatar Airways Senior Vice President – Executive Advisor to the Group Chief Executive Ms. Nabeela Fakhri said: “We are proud to unite with our partners HIA, QAS and QDF to, once again, show our commitment to raising awareness of breast cancer, as well as our support for those affected by it.

“Education and awareness are key to continuing the tremendous efforts being made across the globe to eradicate this devastating disease.

“Together we hope to reach as many people as possible, whether employees or passengers, and help save lives with vital information about the tell-tale signs to look out for and where to go for help.”

As part of HIA’s month-long ‘Think Pink’ campaign, airport staff will be inviting breast cancer survivors to talk about their experience, and will be setting up an educational booth offering key messages around the importance of early screening and detection to passengers passing through Qatar Airways home and hub.

Hamad International Airport Vice President of Marketing and Corporate Communications Abdulaziz Al Mass, said: “As Qatar’s gateway to the world, part of our mission is to support and inspire the community we serve.

“Our bespoke breast cancer educational booth will engage passengers travelling through HIA to raise awareness and encourage people to get screened and support the cause.”

Qatar Duty Free Senior Vice President Bruce Bowman, said: “QDF is thrilled to be able to promote this campaign in partnership with the Qatar Airways family.

“We will be displaying a ‘call to action’ in all our outlets, both at HIA and in Doha, to help underline the importance of regular breast screening and encourage donations to the Qatar Cancer Society.”

Qatar Aviation Services Senior Vice President Mehmet Murat Nursel said: “The alarming rise in the number of cancer patients is very distressing and we encourage everyone, women and men, to take all the necessary precautions in order to ensure their wellbeing.”

Turning pink at The Trinity Forum

In related news, The Trinity Forum Opening Cocktail is turning pink – that’s the message from the 2019 event’s joint hosts Qatar Airways, Qatar Duty Free and Hamad International Airport and cocktail sponsor Diageo Global Travel as they underline their support for Breast Cancer Awareness month in spectacular style.

From blue to pink: Get ready for the most spectacularly colourful Opening Cocktail in The Trinity Forum’s history, all for an outstanding cause

The Opening Cocktail will be held on 30 October at the St. Regis Doha Hotel, with cocktails kindly supplied by Platinum Partner Diageo Global Travel.

The St. Regis pool will be coloured pink for the occasion; while all delegates are being asked to wear at least one pink item and hopefully many more (not from falling in the pink pool) with special prizes on offer. Diageo will offer Baileys Strawberries & Cream in pink glasses and two of the bars will be pink.

The theming also supports The Moodie Davitt Report’s #thinkpinkTR initiative, launched at TFWA World Exhibition last week, which will culminate in the first-ever Travel Retail Pinkathlon next October.

The spectacular evening will feature multiple live stations serving a lavish full buffet dinner; a lightshow; live DJ; and cocktail bars supplied by Diageo.

And be-fore! the Opening Cocktail

As reported, registration is also open for The Trinity Golf Forum, which takes place on Tuesday 29 October on one of the world’s most spectacular golf courses ahead of the start of The Trinity Forum a day later.

The Tournament is being held at Education City Golf Club (pictured below), where it will be hosted by Hamad International Airport, Qatar Duty Free and Qatar Airways.

Described by the hosting partners as a landmark project for Qatar and the world of golf, Education City Golf Club offers a “revolutionary and holistic approach” to one of the world’s most popular sports.

The event features an 18-hole tournament in an Individual Stableford format as well as a Learn Golf clinic for non-players that will teach them the basics of the game and welcome them into the sport.

Delegates can register here.

Clubs will be provided free of charge, as will lunch and refreshments throughout the day. After the golf, a BBQ and prize-giving ceremony will be held.

A final tournament draw sheet will be sent to registered players on 27 October. Those with a smartphone are asked to download the Golf Genius Application for their device and enter the GGID code – SHMVFS – into the required field to make use of a live scoring system.

About The Trinity Forum

This year’s Trinity Forum, organised by The Moodie Davitt Report, ACI World and ACI Asia-Pacific, takes place in Doha on 30 and 31 October. It is being co-hosted by Qatar Duty Free, Hamad International Airport and Qatar Airways.

The Trinity Forum, which has grown to become the world’s most influential airport commercial revenues conference, will be held at the St. Regis Hotel in Doha. Qatar Airways is offering a 15% discount on fares to and from Doha for delegates (https://www.qatarairways.com/en-qa/offers/cug/TTF19.html – Promotional Code: DOHTTF19).

As reported, China Duty Free Group (CDFG) President Charles Chen – recently promoted to also become President of China International Travel Services – has joined an already star-studded speaker line-up. Chen, the driving force behind CDFG’s remarkable growth of recent years, will be interviewed in a one-to-one session with The Moodie Davitt Report Founder & Chairman Martin Moodie.

He will join two of the most senior executives from Chinese ecommerce and retail giant Alibaba in the speaking line-up. Angel Zhao is President of Alibaba’s Global Business Group while Roman Zhu is General Manager of Fliggy Buy – Alibaba’s new platform that allows Chinese travellers to make purchases online at duty free and tax free shops before they leave home.

KrisShop CEO Chris Pok will also address the conference, joining a stellar list representing diverse aviation stakeholder interests.

Delegates will have outstanding networking opportunities during the event. As well as The Trinity Golf Forum, a city tour on the morning of 30 October and the Opening Cocktail event, sponsored by Diageo, on the evening of 30 October, will take place.

The Forum will conclude on the evening of 31 October with a Gala Dinner hosted by Hamad International Airport, Qatar Airways and Qatar Duty Free, with spirits and wines kindly provided by Pernod Ricard. The full itinerary can be viewed here.

Platinum partners for the event include Diageo Global Travel; Dufry; L’Oréal Travel Retail; Mars Wrigley International Travel Retail; Pernod Ricard Global Travel Retail; and Mondelēz International, which is also Innovation Partner and champion of the Trinity Challenge.

Silver partners include Rituals and Victorinox and App Partners Smart Alliance.

Additional partners include Boparan Restaurant Group, Cabin Zero, CAPI, Godiva, Grab, Happy Socks, Lacoste, Leonidas, Loacker, Long Haul Spa, Mercedes-Benz Parfums, Nestlé International Travel Retail, Tous and Travel Food Services.

For sponsorship opportunities please contact Irene Revilla at Irene@MoodieDavittReport.com or Sarah Genest at Sarah@MoodieDavittReport.com

Food & Beverage The Magazine eZine