INTERNATIONAL. Welcome to The Moodie Davitt e-Zine – Travel Retail’s Lookbook. In this issue, we present a special report on the emergence, development and future of craft spirits in travel retail.
This fast-growing segment of the drinks category has been built on consumption habits among Millennials. They are leaning towards products that give them the opportunity for experimentation, and satisfy a yearning for one-off, authentic and local experiences and products.
Retailers are reacting by devoting ever larger spaces to products that they believe resonate with their changing consumer base, but are they doing enough? Or too much? We canvassed the opinions of a spread of brands and retailers.
Elsewhere in this issue, we look back on a fashionable store opening from DFS in New Zealand. We also assess how Malaysian culture is being showcased in Kuala Lumpur International Airport’s latest campaign in Sense of Place.
In The Foodie Report, the spotlight is on emerging Norwegian fast casual restaurant chain Pink Fish. It is aiming to create a “modern food hero” across the rest of the world – salmon. The first airport opening will take place in early 2019, and many more could be set to follow.
Please enjoy this edition of the new-look Moodie Davitt e-Zine with our compliments.