Leading eyewear company Safilo has renewed its licensing agreement with Tommy Hilfiger. The agreement covers the exclusive design, manufacturing and worldwide distribution of ophthalmic and sunglass collections under the Tommy Hilfiger brand, brand, owned by PVH Corp. The agreement will run until 31 December 2025.
“The early renewal of the agreement is a tribute to the success of a partnership that dates back to 2010 and which is currently experiencing an impressive performance, especially in key European markets, as well as in the US and Brazil,” said Safilo Group CEO Angelo Trocchia. “The Tommy Hilfiger eyewear collections continue to be received exceptionally well, leveraging the brand’s reach all over the world.”
Tommy Hilfiger Global and PVH Europe CEO Daniel Grieder said: “The renewal of the licensing agreement between celebrates our shared commitment to keep quality and innovation at the heart of our businesses. Safilo will continue to build on the momentum that our brand is experiencing, bringing the eyewear collections to new consumers globally through Safilo’s longstanding global excellence in this industry.”
