Royal Dragon Vodka scoops two Frontier Awards

Royal Dragon Vodka Founder & President Michel Morren (pictured centre) and his team revel in their success at the Frontier Awards

Royal Dragon Vodka was voted best-in-class in two categories at the recent Frontier Awards, held at TFWA World Exhibition in Cannes.

The Hong Kong brand scooped awards for Star Product of the Year under US$100 and Best Global Travel Retail Packaging.

Royal Dragon Vodka, which has been active in travel retail for less than two years, said it is ‘delighted’ that its product quality and innovative design has gained such early recognition in the channel.

Royal Dragon Vodka is a premium vodka lifestyle concept founded by Dutch entrepreneurs Ralph Pelzer and Michel Morren. The company claims to have enjoyed rapid growth in market share and brand recognition. The brand is renowned for its hand-blown bottles and packaging designs.

Double whammy: two Frontier awards lend extra momentum to the brand’s growth strategy in travel retail
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