Puig is aiming to strengthen the distribution of its premium and prestige brands in Australia and New Zealand through a new partnership with Trimex Pty, a Groupe Clarins company.
Starting this month, Trimex Pty will provide back office, logistics and commercial services to Puig in Australia and will distribute the company’s products in New Zealand. Puig will manage all brand marketing-related activities and supervise the management of key accounts.
Puig Chairman and CEO Marc Puig said: “We are glad to enter into a new strategic partnership with Groupe Clarins. The complementarity of our businesses has proven to be an asset in other geographies and we look forward to replicating this success in Australia and New Zealand.
Groupe Clarins President and CEO Jonathan Zrihen added: “We are very excited to partner again with Puig. By combining forces in Oceania, we will be able to build an even more efficient and focused organisation, create synergies and accelerate growth of both companies in the region.”
