Porsche design has teamed up with Brand Ambassador Patrick Dempsey to release a new eyewear collection. American actor and motorsport enthusiast Dempsey, best known for his starring role in television programme ‘Grey’s Anatomy’, has been the face of Porsche Design since 2021.
The limited-edition Porsche Design x Patrick Dempsey collection of sunglasses and prescription frames launched in travel retail in January.
The line features two new styles emblazoned with the letters ‘PD’, which are initials shared by both Patrick Dempsey and Porsche Design. The collection combines aesthetics, functionality and high quality carbon materials.
The sunglasses are available in a black/grey/blue and black/grey colour scheme, while the prescription frames are available in either grey/black or gold/black. Only 1,500 pieces per colour and style have been produced.
According to the partners, the new line embodies the timelessness and understated style of Porsche Design. The styles have also been equipped with the Carbon Fibre Face Lift dynamic eyewear temple, which is made of carbon fibres, stainless steel and rubber, giving the styles a lightweight optimal fit. Both pieces feature narrow, sporty temple shapes with a double bridge.
The pieces are glazed with Porsche Design’s Vision Drive Polarised lenses and Vision Drive Polarised XTR lenses. The lenses reduce lens flare and glare on wet and slippery surfaces, offering the best vision for both driving and everyday use.
The Vision Drive Polarised XTR lenses combine polarisation and integrated colour and contrast perception which boast optical advantages, particularly in the low morning sun and evening hours.
“Porsche has always held a special place in my life,” Dempsey commented. “Whether as a racing driver or co-owner of a racing team, the brand exudes a special passion and performance for me that I have always felt connected to. This is precisely why I value Porsche Design as a brand for the highest quality and functionality.
“Now to be actively involved in the design and creation process of an eyewear edition that bears my name makes me very happy and honoured. The exchange with the design experts was very exciting and inspiring.
“I have long been fascinated by the carbon fibre components in my Porsche 991 Carrera. They are lightweight, robust, and absolutely reliable,” concluded Dempsey. ✈
Note: The Moodie Davitt Report’s portfolio of titles included Sunglasses Curated, a regular eNewsletter series that offers a selection of stories focused on the key sunglasses & eyewear category in travel retail and beyond.
As with all Moodie Davitt Report media, Sunglasses Curated is free of charge. If you would like to be added to its mailing list (or to those for any other Moodie Davitt titles), please email Kristyn@MoodieDavittReport.com headed ‘Curated Sunglasses’.
