INTERNATIONAL. Ethical skincare brand Organic Savanna has taken its first steps into the cruise retail channel. The brand is launching onboard Seabourn Sojourn this month, followed by Queen Mary 2 in March, in partnership with luxury cruise lines Seabourn and Cunard.
The brand’s bath and body range will be exclusively available for guests onboard the cruise liners’ Africa journeys.
The onboard business follows an inflight presence with Kenya Airways.
Organic Savanna was founded by Luke Kincaid and is represented by Flores Brand Works in travel retail.
Organic Savanna produces ethical aloe-based skincare products, sourced from a community farm in Thika, Kenya. It is a project which aims to educate and empower vulnerable children in impoverished communities.
“We are delighted to share a piece of Kenya with travellers from around the world through our partnership with Cunard and Seabourn,” said Kincaid.
“This is a natural step for the brand as we start to introduce our responsibly made products to adventure-driven and conscious-minded consumers whilst travelling in Africa.”
All of Organic Savanna’s products are produced in small batches in the brand’s ‘Karibu Centre’ and crafted by women in the local community. It has been awarded the coveted ‘Brandmark seal’ from sustainability and communication consultancy company Eco-Age in July 2019.
100% of Organic Savanna’s profits go directly back to the community to drive sustainable impact. The social enterprise has helped provide 94 jobs for the women in the community and helped educate over 1,000 children. Since it was founded in 2017, Organic Savanna has given back over US$600,000 to the Karibu Centre community.