GERMANY/INTERNATIONAL. Digital marketplace solutions provider Omnevo has developed new onboard and pre-order catering programmes for Pakistan airline Fly Jinnah and Armenia’s Fly Arna, in projects commissioned by air services and catering operator dnata.
Omnevo was supported in the work by dnata’s joint venture partner, Alpha Flight Services.
The projects follow the partnership’s successful implementation of the Omnevo platform onboard Air Arabia, which holds part-ownership in both Fly Arna and Fly Jinnah.
Omnevo noted that the two latest digital platforms have been built on a selection of Omnevo’s core modules and are initially focused on two key operational areas. They are point of sale (PoS) and retail management and, secondly, the supply chain elements, including flight scheduling, logistics and loading.
The Omnevo platform also gives the airlines the capacity to fulfill digital pre-order programmes. That includes the integration of the onboard PoS with seat mapping and passenger manifests to create major new operational efficiencies and significant new levels of speed and support for cabin crew functions and processes.
Omnevo Chief Operating Officer Peter Coelho said: “Omnevo offers a ready-to-deploy, integrated and vendor-agnostic platform that reaches end-to-end but, crucially, it also contains the versatility for airlines to adapt the platform precisely to their needs, timescale and budget.
“The core beauty of the customised platform is that each airline can tailor its own selection of modules to precisely target key priorities across both operational issues and the needs of the passenger experience. That includes everything from logistics to providing the passenger with pre-order services, with the flexibility to adapt and expand the platform at any time.
“This unique versatility enables all airlines, from the largest legacy carriers to small regional LCCs, to adopt and grow a digital platform specifically focused on their key needs and priorities.”
He added: “As the roll outs of these initial platforms for both Fly Jinnah and Fly Arna were founded on our standard modules, we were able to implement the models remarkably quickly – taking as little as four weeks to complete – but each still retains the option to develop and expand the platform at any time.”
The two new airline wins for Omnevo follow several significant new project wins in 2022 and platform expansions across airlines, airports, and rail operators, including projects with Virgin Atlantic, Virgin Australia, Air Europa, Frankfurt Airport, and Zurich Airport.
Omnevo has also expanded its presence in the rail sector, supporting leading operators Eurostar and Thalys through partnerships with service providers Momentum and Railrest respectively.
The company also revealed it has further five major platforms well advanced for implementation in 2023.
Omnevo CEO Michael Raasch believes that 2023 will see a major acceleration in the digital ancillary revenue platforms, particularly in the airline sector.
He said: “Across the whole travel sector the post-crisis recovery is well underway and more airlines, airports, and rail operators are positioning their businesses digitally to enhance the passenger experience, raise operational efficiencies (including major sustainability gains), and increase their revenue and profitability.
“In my view, these operators are strategically placed to seize major competitive advantages as the recovery accelerates in the second half of the year.”
Raasch added: “Travellers are determined to make 2023 the year they forget the COVID era and make up for the lost journeys, the time wasted, and the experiences missed. When they travel the world again, they will bring with them demands for higher standards of customer experiences and expanded options in services, food & veverage and retail – and they want these experiences to be digitally powered.
“At Omnevo, we will continue to support the industry’s leaders by continually innovating and enhancing our platforms, further expanding our team and developing additional services and options for our clients.”
