Mumbai Duty Free in promotional drive with digital payment partner Paytm

INDIA. Mumbai Duty Free has partnered with Paytm, one of India’s most popular digital payment providers, to develop a special promotion to encourage sales and higher transaction values. The retailer, owned by Flemingo Travel Retail Limited, is deploying new digital payment options across its business.

The Paytm campaign is highlighted across Mumbai Duty Free’s arrivals and departures stores.

The promotion entitles customers to gain an additional 10% cashback on all purchases made through Paytm wallet on transaction values of Rs3000 (US$42) and above, with a maximum refund of Rs750 (US$10.50). It is valid across arrivals and departures stores.

Flemingo Travel Retail Ltd CEO Manishi Sanwal said: “Given that this is the age of digitisation and Indian customers are shifting towards e-currency, an association with Paytm seemed like an ideal, strategic fit in our journey towards maximising customer satisfaction. We are sure the partnership will be beneficial for Paytm, MDF and most importantly our customers.”

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