THAILAND. Lacoste has opened its latest outlet in Asia Pacific travel retail at the King Power Srivaree Duty Free Downtown Complex in Bangkok.
The 150sq m boutique is one of the first travel retail stores in the region to house the brand’s retail concept Le Club. According to Lacoste, the layout “is reminiscent of a tennis court with the green concrete panel as a nod to René Lacoste’s tennis practice wall”.
Lacoste CEO Asia Pacific & Global Travel Retail Jean-Louis Delamarre said: “We are thrilled to open this store in Bangkok Srivaree, which further enhances our presence in Asia. We thank King Power Thailand for their ongoing partnership.”
