Lacoste has purchased an 80% stake in sports equipment manufacturer Tecnifibre. The deal will take effect from 1 October 2017.
Tecnifibre offers a range of strings, rackets and accessories for tennis, squash and paddle tennis, as well as balls in partnership with Bridgestone.
Tecnifibre has a strong presence in France through a specialised distribution network and is now developing its business internationally, particularly in Europe and the USA.
Lacoste CEO Thierry Guibert said: “We are pleased to announce the arrival of the French brand Tecnifibre into our group: An authentic specialist in the field of tennis with recognised know-how.
“This ambitious project will make it possible to make use of valuable synergies from both companies: The acceleration of international development for Tecnifibre and the development of technical products under the Lacoste brand.”