USA. Be Free Village, a start-up company formed out of the Boise Metro Chamber of Commerce b|launched competition, has partnered with HMSHost to bring its brand of gluten-free travel snacks to Boise Airport.
Travellers will be able to select from a wide range of the company’s products at two separate Moxie Java locations inside the airport – one is located pre-security in the 2nd Floor Rotunda and the other in Concourse C.
Products on offer include the “˜Have it All Box’, Be Free Village’s flagship gluten-free meal box comprising five gluten-free snack items: Wild Garden Sun-Dried Tomato Hummus; Wheat-Free, Gluten-Free Original Crackers from Mary’s Gone Crackers; Glazed Pomegranate Cashews from Sahale Snacks; Apple Cinnamon Crisps from Brothers-All-Natural; and 66% Dark Cacao with Orange from Be Free Village, powered by Good Cacao.
Another selection is the Sweet & Savory box which includes Angie’s Sweet & Salty Popcorn; Manuvo Harvest Tropical Dried Fruit; Glazed Honey Almonds from Sahale Snacks; and the 66% Dark Cacao with Orange from Be Free Village, powered by Good Cacao.
As the winner of the Boise Metro Chamber of Commerce’s 2012 b|launched program, Be Free Village has quickly gained popularity and is rapidly expanding, HMSHost said. The company aims to change the way gluten-free people travel by creating nutritionally balanced and tasty gluten-free meal boxes. In addition to its new locations at Boise Airport, Be Free Village also sells its products in a growing list of local hotels.
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Be Free Village’s range of gluten-free products are now available in Boise Airport |
“With an increased focus in today’s world on healthy and gluten-free dining options, Be Free Village is a perfect addition to HMSHost’s offerings at Boise Airport,” said HMSHost Vice President of Business Development Joe Waller. “Be Free Village is growing rapidly and we couldn’t be happier to help them get their start in the airport market.”
Boise City Council member Lauren McLean added: “Boise Airport provides a great opportunity for us to showcase local companies, serve local foods, and extend the unique Boise experience to visitors and citizens alike – as they land or leave. Be Free Village is quintessential Boise: an innovative start-up supported by the local entrepreneurial community that successfully combined an understanding of unique dietary needs and business acumen. They’re a great addition to our Boise-based offerings at the airport.”
“We are thrilled that the Boise Airport is supporting a local Boise start-up and couldn’t be happier to have a partner like HMSHost to help us get started in the airport industry,” explained Lisa Bloomquist, one of seven Co-Founders for Be Free Village. “The b|launched program has given us the opportunity to find a need, and launch a company that will help travellers have easier access to gluten-free products and resources.”
