CHINA (HONG KONG). Heinemann Asia Pacific is to open a one-year pop-up store at the Entertainment Building in Central, Hong Kong.
Heinemann Hong Kong General Manager Victor Chan said that by opening the downtown store, the company will have time to re-open and recover its business at Hong Kong International Airport while managing and mitigating inventory risks.
The retailer also plans to showcase some “fun new brands in a flexible and fresh store environment”, Chan said.
Summer Club guests will be invited to discover La Prairie’s latest innovation, Skin Caviar the Mist, the first skincare product to contain caviar. This comes ahead of Skin Caviar The Mist’s global launch, and provides Heinemann customers with an exclusive preview.
A fierce advocate for travel retail and the role of confectionery in the channel, Singh has overseen a period of transformation for Mondelez WTR’s business since taking the helm in 2018. He also played a pivotal part in supporting the industry during and post-COVID, taking on the role of President of Tax Free World Association during a critical period in 2021.
Areas Concepts & Standards Worldwide Director Mathieu Herrero talks about the work of his department, brand strategy, putting culinary first and the Areas Spirit in this interview.
