Grupo Aeroportuario del Pacifico partners with The Design Solution for Jalisco-inspired redesign at Guadalajara International Airport

MEXICO. Grupo Aeroportuario del Pacifico (GAP) has partnered with The Design Solution to deliver an ambitious, locally-inspired redesign of commercial space at Guadalajara Miguel Hidalgo y Costilla International Airport.

GAP has declared its ambition to create the ‘best airport in Mexico’ at its home base in Guadalajara, Jalisco State, by 2026, under a Ps10 billion (US$504 million*) project.

The plan includes an additional runway and new terminal building as well as, in the short to mid-term, a radical new Ps6 billion (US$302 million*) redesign of the commercial space in the existing building by 2023. The additional space is due to open on a phased basis over the next two years. In the core airside commercial area, the current 5,700sq m of space will increase to 7,250sq m.

Under the new plans, passengers will be drawn towards the airside heart of the terminal, a revitalised area surrounded by a dynamic mix of retail, bars, restaurants, pop-up sites and other customer service facilities

The current terminal has benefited from numerous expansion projects since its opening in 1966 and today is a collection of airside zones, complex circulation patterns and architectural styles, noted the partners.

The objective of the terminal redesign is to rationalise passenger flows, creating “a series of engaging touchpoints along the passenger journey, from security to gate, with a visionary design that unifies the entire experience.” The Design Solution has worked alongside the project’s commercial consultants, Pragma Consulting, in fulfilling the approved proposal.

The new plan optimises previously under-used space, creating a new vibrancy to the passenger experience with a significantly enlarged commercial zone. The two security areas are retained and passengers are now drawn towards the airside heart of the terminal, a newly revitalised area overlooking the apron, surrounded by a dynamic mix of retail, bars, restaurants, pop-up sites and other customer service facilities.

Space and light: More impressions of the core commercial zone, in which Dufry is an anchor retailer

“Our first task was to rationalise the passenger flows through the terminal to create an intuitive route in the airside commercial area. With this approach, passengers have much more direct engagement with the greater exposure given to stores, restaurants, bars, pop-ups and seasonal event experiences” explained The Design Solution Director Graeme Johns.

“It is always a challenge to transform older terminals that have evolved through piecemeal development, especially those that were predominantly assembled before commercial revenues became so important. These new designs will create a world class facility and passenger experience fitting for GAP’s ambitions to transform Guadalajara International Airport and to maximise its commercial potential.”

He added: “Mexico is so rich in history, culture, craft and unique landscapes and so finding a special feature to tie the designs together was not difficult. Guadalajara is the heart of the Tequila and we were inspired by the shape of the harvested Agave plant used in the production of this iconic spirt, which is also one of the fastest growing categories in travel retail. Its unique form is evident throughout the decoration of the terminal, such as the decorative lighting grilles featured in the main walkways and in the food & beverage area.”

Raul Revuelta: Lifting the travel experience and improving the commercial offer

GAP Chief Executive Officer Raul Revuelta added: “We first worked with The Design Solution at Sangster Montego Bay Airport in Jamaica, one of our other operated airports. Shortly after, we appointed them to work at Los Cabos airport in Mexico and now on to Guadalajara. We have worked together as a team over many months to create something we believe will transform the terminal, both in terms of bringing passengers the best travel experience as well as growing our commercial offer. The pandemic inevitably means the implementation of our ambitious plans will likely take longer than originally hoped but we look forward to a phased approach to achieving this vision.”

Graeme Johns: “These new designs will create a world class facility and passenger experience fitting for GAP’s ambitions to transform Guadalajara International Airport and to maximise its commercial potential”

A key area of the redesign is centred on a flat roof canopy, located outside the centre of the terminal building, over an expanded baggage area. The proposal is to transform this into a signature feature of the terminal, with an external garden terrace, surrounding an Agave-inspired architectural shade pod, offering casual seating, planting and a unique eating and drinking destination. The ambience of this garden has also inspired the character of the indoor food & beverage zone and is further reflected in the outside feel that is brought inside to the gate seating areas.

Heavily planted areas include trees to complement the minimalistic concrete benches with low level under-lighting, combining to create a “light, contemporary and natural landscape look and feel”. The exterior aesthetic is further enhanced with the application of resin-bound aggregate floor finishes and warm natural materials.

Design cues are taken from the nature and culture of Jalisco State in Mexico

A large rotunda space is introduced directly after the walk-through duty free store, enabling passengers to pause, orientate themselves, check flight information and then plan how to spend their time before heading to the gate, noted the partners. A large aura formation of pendant lights, made from Peltra, a Mexican porcelain enamel, designed by local contemporary design agency Bandido Studio in Puebla, is suspended within the space, creating a statement with a strongly local Sense of Place.

Beside agave cultivation, Tequila and Mezcal production, Guadalajara is home to Mexico’s thriving software industry, known worldwide as Mexico’s Silicon Valley. The airport is the country’s third largest airport, handling almost 15 million passengers in 2019. The new development will increase capacity to 30 million passengers per year, and allow an increase of +60% more flights. Pre-pandemic passenger growth was double-digit and the airport anticipates a return to growth in due course.

In 2020, GAP airports served 27.3 million passengers, compared to 48.7 million in 2019.

*Note: US Dollar amounts quoted above are approximate due to the exchange rate on the date of publication and also according to the Peso exchange rate on the date of investment approval.

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