US/INTERNATIONAL. Highly regarded former DFS Group Senior Vice President Global Design Kevin Roche has joined international multi-disciplinary architectural practice Woods Bagot as the Global|North America Retail Sector Leader.
Based out of the Los Angeles studio, Roche is charged with enhancing Woods Bagot’s presence in this market.
He has 40 years of experience leading the strategic integration of architecture, planning, merchandising, marketing and branding in the retail, entertainment and hospitality industries. Before assuming his most recent role at DFS in January 2013, Roche spent 15 months at fellow LVMH subsidiary Le Bon Marché in charge of strategy, planning and design. Between 2002 and 2004 he was CEO of Fitch Worldwide.
“We are delighted that Kevin is bringing his deep experience and expertise to Woods Bagot,” said Woods Bagot Regional Executive Chair for North America Vince Pirrello. “His proven track record of launching thriving retail experiences throughout the world, his deep understanding of the integration of design, branding, and marketing, and his belief in the values of ‘People Architecture’ will be key drivers for the continued growth of Woods Bagot’s retail work.”
Besides DFS Group and LVMH’s Le Bon Marché and La Grande Epicerie in Paris, Roche’s career milestone projects include Selfridges Group, de Bijenkorf’s department stores throughout the Netherlands; the Rotterdam City Center, the Meadowood Resort and the Wine Reserve in Napa Valley.
