CHINA (MACAU). Swedish beauty tech and wellness company Foreo has launched online in Macau with the China Duty Free Group (CDFG) and King Power Group (HK) joint venture that operates stores at Macau International Airport.
The company’s Foreo and FAQ lines are now available at the CDF Macau e-shop, with ranges that include the latter’s EMS-Pro, Power-RF, LED-Pulse and T-Sonic pulsations devices.
Foreo said the launch is “in line with the brands desire to expand digitally, in an effort to combat the lingering effects of the COVID-19 pandemic”. It noted that recent data shows a recovery in Macau tourism, with Mainland Chinese travellers now returning in healthy numbers. In Q1 2021, spend per visitor leapt by +128.6% year-on-year, said Foreo, citing tourism authority figures.
Foreo Group Global Travel Retail Director Gary Leong said: “We have extreme confidence in Macau as a travel retail powerhouse, and seeing the most recent tourism numbers has only boosted our confidence even further. Launching both Foreo and FAQ on CDF Macau e-shop will no doubt open up even more doors when it comes to dominating the ecommerce space for our brands, and puts us on a clear path to success in Macau.”
King Power Group (Hong Kong) Group CEO Sunil Tuli added: “Partnering with such established and well-recognised brands is a plus for any ecommerce business looking for authority in the space. We are beyond pleased to be able to partner with both Foreo and FAQ and look forward to providing our customers with an array of not only affordable but effective products that will contribute to and elevate their lifestyles.”
A joint venture between CDFG and King Power Macau, part of King Power Group (Hong Kong), won a five-year duty free contract at Macau International Airport in 2018. The joint venture trades as China Duty Free (Macau) Limited.
Foreo products are available across Macau’s travel retail market, including with Duty Free Americas at The Venetian Macao, Dufry at the Shoppes Venetian and the Shoppes Parisian and DFS Studio City, MGM Cotai, Four Seasons, and City of Dreams.
Note: Every fortnight The Moodie Davitt Report publishes Hainan Curated, in association with Foreo, a selection of all recent stories from the offshore duty free sector in Hainan province.
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