2016-world-branding-awards-croppedUAE. Dubai Duty Free has been named ‘Brand of the Year’ in the ‘Retail-Duty Free’ category at the World Branding Awards.

It is the second year running the retailer has scooped the award. The event is organised by the World Branding Forum and this year’s ceremony was held at Kensington Palace’s State Apartments in London.

“We are delighted to receive the World Branding Award once again and I thank the council members and associates for voting for Dubai Duty Free,” said Dubai Duty Free Executive Vice Chairman and CEO Colm McLoughlin. “This award reflects our efforts over the past 33 years to establish and build our brand and the fact that it is globally recognised is very rewarding.”

Winners were judged through three streams: brand evaluation, consumer market research and online voting. It included voting by the World Branding Forum Advisory Council.

Dubai Duty Free Senior Vice President of Marketing Sinead El Sibai accepted the award on the night.

“The Awards celebrate the achievements of some of the greatest brands around the globe. With 70% of the scoring process coming from consumer votes, winning brands have managed to build a good trust score with their consumers,” said World Branding Forum Chairman Richard Rowles.

Dubai Duty Free Seniors tournament a swinging success

The 19th annual Dubai Duty Free Seniors tournament took place on 24 September at the Arabian Ranches Golf Club. It was attended by 52 participants.

“This is the 19th running of the tournament and we thank all our participants and the Arabian Ranches Golf Club for their great efforts,” said Dubai Duty Free Chief Operating Officer Ramesh Cidambi. “We are proud to host this event and are looking forward to next year for the 20th anniversary of the Seniors Cup.”

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Storming success: Nicola Breeze (centre) was the overall winner of the Dubai Duty Free Seniors Cup

The Ladies Division was tightly contested with a tie for first place. Charmaine Bruwer and Emma Rooms both finished with 34 points, but Bruwer beat out her rival in a count back for first place.

In the Men’s Competition, Alan Whatling took first place with an impressive 39 points. He was followed by Giovanni Galeppini with 37 points.

The two final prizes on the day were for the overall champions. Ken Newell had the low gross score of the day to finish with 73 at one over par. The overall stable ford champion, finishing with 41 points, was Nicola Breeze, Arabian Ranches Lady Captain.

Dubai Duty Free’s Executive Vice President – Corporate Services Salah Tahlak, Executive Vice President –Commercial Nic Bruwer and Senior Vice President – Marketing Sinead El Sibai attended the event alongside Cidambi.