Crystal Head vodka will spotlight its latest addition, Aurora, at next week’s TFWA Asia Pacific Exhibition & Conference (B2 D28).
Crystal Head’s new presentation, inspired by the Aurora Borealis, has an iridescent metalised finish and is a tribute to the natural light display.
The company, which takes its name from its crystal skull-shaped bottle, claims that no two Aurora bottles are the same. The new bottle is available in travel retail in 700ml and 750ml formats.
Crystal Head said Aurora has a different grain base than its original vodka, blending English wheat with Newfoundland water to offer an additive-free spirit. The vodka is five times distilled and filtered seven times. Three of the filtrations pass through layers of Herkimer diamonds.
Aurora is said to maintain Crystal Head’s house-style but offers a “drier, bolder and spicier” vodka.