Brand News
King’s Day spin: Jägermeister Orange windmill takes centre stage at Amsterdam Airport Schiphol
Mast-Jägermeister has marked King’s Day with a high-visibility activation at Amsterdam Airport Schiphol, unveiling a Jägermeister Orange windmill in partnership with Lagardère Travel Retail.
In this episode, ANY DI Founder Anne Dickhardt charts a journey from the tennis court to travel retail success, highlighting the power of innovation, newness and resilience in building a brand fit for a fast-evolving channel.
The joyful campaign combines powerful IP, immersive storytelling, retailtainment and omnichannel engagement to drive footfall, dwell time and conversion.
Blue Label Azure was designed to extend Scotch whisky’s appeal during summer travel occasions. It is launching with Avolta at London Heathrow in May, followed by a wider travel retail roll-out.
The three new retail concepts include Atlanta Beltline Market, Atlanta Influences Everything and The Village Retail, each offering a strong sense of place.
The stores feature a wide selection of Hawaii-made products from more than 80 local vendors, alongside a curated selection of premium international brands. UPDATED STORY.
The appointment of Australian actor Elordi, best-known for roles in Wuthering Heights and Euphoria, marks a fresh chapter for Chanel’s flagship men’s scent in 2026.
Diptyque reimagines its hero candle range for 2026 with a refillable format, refined design and new scent portfolio.
The launches from Milka, Toblerone and the Travel Collection broaden Mondelez WTR’s converter portfolio, targeting self-treat, sharing and gifting.
Loacker blends long-standing regional partnerships with gifting-led innovation to drive momentum in Asia Pacific travel retail, spotlighting new channel-exclusive formats at the upcoming TFWA Exhibition in Singapore.
The line-up features BOSS, Michael Kors, Brooks Brothers and Chanel.
Known for their signature styles, Taylor’s, Fonseca and Croft have released classic vintages that reflect their distinct identities, with production among their rarest and most limited to date.
Haribo is once again celebrating National Gummi Bear Day (27 April) with a striking makeover of The Moodie Davitt Report desktop homepage focused on its hero Goldbears range.














