CHINA. The third China International Consumer Products Expo (Hainan Expo) is to be held in Haikou City on 11-15 April, organisers the Hainan Provincial Bureau of International Economic Development (Hainan IEDB) announced today at a media conference.
The Moodie Davitt Report will be attending the Expo and reporting extensively on the exhibition and related events, working hand-in-hand with our strategic partner in Hainan province, Hainan Hinews Media Co.
The event, which is approved by the Ministry of Commerce and the People’s Government of Hainan Province, will be preceded by an opening ceremony and other activities on 10 April. The Hainan Expo follows two highly successful events held in 2021 and 2022.
This year’s Hainan Expo covers 100,000sq m of exhibition space, eighty percent of it dedicated to international products and the balance to Chinese companies.
Hainan IEDB said the third Hainan Expo “is conducive to the world sharing the opportunities of the Chinese market and global economic recovery and growth”.
The Bureau said the exhibition will “create opportunities for global enterprises to share the Chinese market and Chinese enterprises to go global”.
Preparatory work is progressing smoothly, and recruitment of exhibitors is well-advanced.
New exhibitors this year include the Hugo Boss fashion group and fellow German companies the Volkswagen Group (Lamborghini, Bentley, Porsche, Audi, Ducati, Volkswagen) and Kahl (consumer technology).
They will be joined by Singapore Raffles Medical Group and a wide range of beauty, wines & spirits, fashion, food & confectionery, electronics and watches and jewellery houses.
Italy is this year’s Guest of Honour, while other countries including France, Germany, the USA, Japan, South Korea, Spain and Poland are bringing a wide array of exhibitors to the Hainan Expo platform to help develop the Chinese market.
The domestic side of the Expo will be more upscale this year. For the third consecutive year, all China’s provinces, municipalities and autonomous regions will participate. Many local brands across the beauty, fashion watches, food, wine & spirits, jewellery, diamonds and other categories will be on display, helping to position Hainan as a globally fashionable location.
Emerging consumer categories are also to the fore, including water sports, camping and several others.
This year’s Hainan Expo will be the first of four offline exhibitions in China this year. ‘Buy global, sell global’ will be the mantra, Hainan IEDB said. ✈
