Asia Pacific visitor arrival numbers set to fall to 2012 levels this year

ASIA PACIFIC. Pacific Asia Travel Association (PATA) has said that international visitor arrivals into and across Asia Pacific are likely to fall -32% year-on-year in 2020, given the severe impact of the COVID-19 pandemic. The volume of arrivals is now expected to hit fewer than 500 million this year, from over 700 million in 2019. That would take visitor volumes back to levels last seen in 2012.

At this stage, said PATA, growth is expected to resume in 2021, returning to forecast levels by 2023. A more optimistic scenario suggests arrivals still falling in 2020 but by -16% year-on-year while a pessimistic narrative predicts a reduction of -44%. (See charts for updated forecasts through to 2024.)

How the association says visitor arrivals will track under its updated forecasts (click to enlarge). Source all charts: PATA

The impacts are expected to be most severe in Asia, especially Northeast Asia, which is now predicted to lose almost -51% of its visitor volume between 2019 and 2020 (most likely scenario), followed by South Asia with a reduction of -31%, and Southeast Asia with a -22% drop in visitor arrivals. West Asia is projected to lose almost -6% in visitor arrivals, followed by the Pacific with a contraction of -18%, and the Americas with a loss of a little under -12%.

Recovery rates relative to 2019 are expected to occur in most destination regions/sub-regions in 2020, but Northeast Asia is likely to take a little longer and exceed the 2019 volume of arrivals in 2022.

The estimated change in arrivals by year and by sub-region (click to enlarge)

Visitor receipts are expected to drop by -27% between 2019 and 2020 under the most likely scenario, reducing to US$594 billion, significantly below the original 2020 forecast of US$811 billion.

Asia is expected to lose more than US$170 billion (-36%), with Northeast Asia predicted to lose more than US$123 billion (-48%) under this most likely scenario, followed by South Asia with a US$13.3 billion loss (-33%) and Southeast Asia with a US$34.6 billion shortfall (-20%). The Americas is projected to lose more than US$35 billion (-13%) and the Pacific US$18 billion (-18%).

The forecasts for visitor receipts compared to 2019 figures (click to enlarge)

PATA CEO Dr. Mario Hardy said: “This is first and foremost an unfolding human tragedy, with a dire loss of life and for millions more, a loss of income while businesses are closed, and many remain in self-quarantine or follow social distancing guidelines. We can only hope that this pandemic is brought under absolute control quickly and effectively, enabling the global travel and tourism industry to get back on its feet, re-employ the millions of people who lost their positions and create even more employment opportunities both directly and for the upstream and downstream sectors that rely on it.”

He added: “While there are obvious reductions in arrivals, there still remains a significant volume of visitors expected into Asia Pacific through 2020, with just under half-a-billion such travellers still generating almost US$600 billion, with each visitor still requiring and expecting the attention and service that this region has become famous for delivering.

“Nevertheless, perceptions are difficult to change so recovery might take longer in the minds of many potential travellers. This however gives us time to reconsider the position we had created up to 2019; if numbers return only slowly, the obvious imperative will be to offer travellers such incentives that they remain in the destination longer and see more of what it has to offer. The metric should therefore shift from the numbers of arrivals, to time spent in any one destination and the dispersion across it. Receipts will then follow.”

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