UK. Fashion and lifestyle brand Jack Wills opened its new store at London Gatwick Airport North Terminal today.

The 1,060sq ft branch houses swimwear, shorts and flip-flops alongside accessories from bags and wallets to belts and jewellery, plus holiday items including hats and sunglasses.

The Jack Wills Sporting Goods range for men and women, which launched in selected outlets earlier this year, will also be available in the Gatwick store.

The Jack Wills store at Gatwick North stocks a range of travel essential goods alongside its core menswear and womenswear ranges (Photos: Zute Lightfoot)

Gatwick Airport Head of Retail Rachel Bulford said: “Jack Wills is a hugely exciting addition to Gatwick’s existing retail offering, which is sure to be very well-received by our younger passengers in particular. Shopping Jack Wills at the airport also means passengers can enjoy tax-free prices on all their favourite pieces.”

Jack Wills Founder and CEO Peter Williams said: “The Jack Wills brand is as much about lifestyle as it is great product so we are thrilled to be opening a new store in Gatwick Airport’s North Terminal. Our customers love to travel so opening a store at Gatwick Airport is a natural and obvious fit for us.

“Our airport stores are some of the most important among our portfolio; they allow us to promote the Jack Wills brand abroad to new and relevant audiences. We now ship to 130 countries worldwide due to the popularity of our brand in key tourist locations both in the UK and internationally.”