Coty has revealed the latest Calvin Klein Eternity media campaign starring supermodel Christy Turlington and her husband, actor/producer Edward Burns. The campaign highlights the Calvin Klein Eternity for Women Eau de Parfum and Calvin Klein for Men Eau de Toilette.
Calvin Klein Eternity for Women Eau de Parfum was created by IFF Perfumer Sophia Grojsman. It is a romantic floral scent with white lily top notes, a white rose heart, with sandalwood, amber and musk notes as its base. The fragrance was inspired by the wedding ring of the Duke and Duchess of Windsor, which has the word ‘eternity’ inscribed.
Calvin Klein Eternity for Men Eau de Toilette is an aromatic fougère scent, created by IFF Perfumer Carlos Benaim. It offers galbanum and sage top notes, a moss base, tied together by a mandarin and amber heart.
The Calvin Klein Eternity campaign film was directed by filmmaker Matt Lambert and features Turlington and Burns locked in an embrace on a beach. The film is set to a reimagined cover of ‘Unchained Melody’ by Swedish singer/songwriter Lykke Li. The accompanying black and white visual campaign was shot by acclaimed photographer Lachlan Bailey.
Christy Turlington starred in the first-ever Calvin Klein Eternity campaign in 1988. Her husband, actor/producer Edward Burns, joined as one of the faces of the men’s fragrance soon after.
The Calvin Klein Eternity media campaign is now displayed across Calvin Klein’s stores and counters in worldwide travel retail.
