The Shilla Duty Free introduces global exclusive set for Jo Malone London

The new cologne collection features three of Jo Malone London’s fruitiest scents: Wild Bluebell, English Pear & Freesia and Blackberry & Bay

Leading travel retailer The Shilla Duty Free has partnered with beauty brand Jo Malone to launch its latest global exclusive, the Jo Malone London Luscious and Fruity Travel Trio Set. 

The set has brought together three of Jo Malone’s best-selling fragrances. The Wild Bluebell Cologne features dewy bluebell top notes blended with lily of the valley, eglantine, and persimmon and is available in a 30 ml bottle.

The English Pear & Freesia Cologne is available in a 9 ml bottle and has floral heart notes of white freesia and base notes of pear, amber, patchouli and woods. Finally, the unisex Blackberry & Bay Cologne comes in a 9ml bottle and has blackberry and bay leaf top notes grounded by cedar wood and vetiver base notes.

The Shilla Duty Free Executive Vice President Young Hoon Kim said: “The Shilla Duty Free is excited to launch this Shilla global exclusive set with Jo Malone London. Jo Malone London speaks to the modern sophisticated customers who appreciate the finer things in life, and we believe our discerning customers will be enchanted with this collection.”

The set is now available in The Shilla Duty Free stores in Korea (US$66), Singapore (S$90.50), and Hong Kong (HK$600). It is also available in The Shilla Duty Free’s South Korea retail stores, online duty free and other Asia Pacific stores.

“We hope these timeless scents will evoke memories of our customers’ travels as they bring along the set with them.” – The Shilla Duty Free Executive Vice President Young Hoon Kim

The Jo Malone London Luscious and Fruity Travel Trio Set is now available in The Shilla Duty Free stores in Korea, Singapore and Hong Kong
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