INTERNATIONAL. Welcome to The Moodie Davitt eZine – Travel Retail’s Lookbook. The Year of the Pig is one of the Chinese Zodiac’s most auspicious signs and is believed to bring good fortune and luck. Airports, travel retailers, restaurateurs and brands are marking the New Year in style with spectacular celebrations, promotions and products.
In this issue, we present a special pictorial feature showcasing some of the best examples.
We also bring you an extensive report on travel retail exclusive products. At their best, these products can bring uniqueness to the store and help generate a retail experience that cannot be recreated anywhere else.
But is enough being done to communicate this advantage, and does the term or concept actually resonate with consumers? We sought the opinions of a range of retailers and brands – and, with the help of Swiss research agency m1nd-set, gauged consumer opinion by conducting a survey of global travellers. The results are intriguing.
In The Foodie Report, the spotlight is on Chicago-headquartered Lettuce Entertain You Enterprises. The company is expanding its restaurant network to new territories and new channels, with airports high on the agenda. We speak to Executive Partner Kevin Reynolds about his plans for travel retail.
We also explore a cute and clever restaurant concept at Hong Kong International and assess how a new F&B environment at Louis Armstrong International will “highlight New Orleans brands with national and local notoriety”.
Please enjoy this edition of The Moodie Davitt eZine with our compliments.
