The Moodie Davitt e-Zine: How Cartier Parfums sought magic in the clouds

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INTERNATIONAL. Welcome to the latest issue of The Moodie Davitt e-Zine.

Like all clouds it was transitory, fleeting, ephemeral. But the cloud conjured up by the vivid imagination of Cartier Parfums’ in-house Perfumer Mathilde Laurent in Paris recently was no ordinary cloud.

We present a special feature on a remarkable olfactory event, The Perfumed Cloud, which endeavoured to free perfume from its “condition as a product”, in Ms Laurent’s inspirational words. In a time of political turmoil and bad news, The Perfumed Cloud seems pertinent. What better time to engage with our senses, to appreciate beauty and poetry and art?

Elsewhere in the issue, we explore a ground-breaking partnership between Lindt & Sprüngli and Dufry and bring you an exclusive interview with Desigual Head of Travel Retail Marco Gadola.

We also meet the creators behind Mydutyfree, a fascinating new-generation fusion of travel retail and e-commerce. And we say hello to Judy Free – a mascot or emoji, the intriguing winning (in every sense) face of travel retail following a global design competition hosted by The Moodie Davitt Report.

In The Foodie Report, we talk to chef and entrepreneur Pontus Frithiof about his new restaurant at Stockholm Arlanda Airport. “Pontus in the Air aims to be relaxing and wonderful,” he says, as he targets a position among the finest places to dine at any European airport.

Autogrill and HMSHost recently participated in a high-level panel discussion about the future of food at The New Yorker magazine’s TechFest conference. We assess some of the highlights from a seminal event.

Please enjoy this edition of The Moodie Davitt e-Zine with our compliments.

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