FRANCE. TFWA has said it is gearing up for its largest World Exhibition yet, with more exhibitors and more space than ever before. The show runs from 2-7 October in Cannes.
The association said it will host 473 exhibitors (including boats) plus 20 associated companies or ‘collectifs’ (defined as companies sharing stands). This compares with a re-stated figure for 2015 of 462 exhibitors (including boats) plus 20 associated companies.
Of this year’s number, 58 are new or returning after a short absence, compared with 48 in 2015. The Harbour Village will house ten vessels representing brands such as Sisley, Beam Suntory, Benefit, Elizabeth Arden, Heineken and Moroccanoil.
To boost space inside the main exhibition, the Beach Village will feature two marquees rather than one as previously.
In addition, a free online service, the TFWA Product Showcase, provides exhibitors with the chance to profile and promote their products.
