IRELAND. Irish whiskey producer Teeling Whiskey has teamed up with Aer Rianta International (ARI) retail brand The Loop for a series of promotions at Dublin and Cork airports.
Teeling expressions were featured in The Loop’s ‘The List’ whiskey festival in May and June and will be spotlighted throughout the year as part of The Irish Whiskey Collection.
Teeling Whiskey ambassadors are present at both locations to offer sampling. Teeling’s 24yo single malt, which recently claimed the World’s Best Single Malt at the 2019 World Whiskies Awards, will be available for a limited period.
The List is compiled by The Loop buyers and offers a selection of whiskeys in three categories: Ambassadors’ Choice, Regional and Exclusive.
Teeling Whiskey expressions which were highlighted include the 24yo and other award winners: Brabazon Bottling, Series 2, Teeling Single Grain and Teeling Stout Cask.
The Collinstown Collection, a world-exclusive bottling, distilled and bottled specifically for The Irish Whiskey Collection last year, was also included in The List.
Teeling Whiskey Sales and Marketing Director Stephen Teeling said: “We are delighted to partner with Aer Rianta International to give people a unique opportunity to taste the World’s Best Single Malt.
“It’s the first time ever an Irish whiskey has won this award so throughout the summer we will be creating a number of unique pop-up experiences to facilitate a sampling of this rare liquid. ARI have played a huge part of the revival of our family distillery in Dublin and have been a long term supporter in everything that we have done so it is only fitting that we have chosen to partner with them after winning this enormous accolade.”
The Loop (ARI) Liquor Buyer Tracey Jordan commented: “We are thrilled to feature world renowned award-winning whiskeys from Teeling’s, as part of our in-store whiskey festival The List and indeed throughout the year as part of The Irish Whiskey Collection.”
