Sydney Airport reveals one of Australia’s largest advertising wraps at T1 car park

AUSTRALIA. Sydney Airport has partnered with outdoor advertising specialist Wideopen Platform to reveal one of Australia’s largest advertising building wraps. The 1,957sq m wrap runs across the Western face of the Terminal 1 (International) car park.

Sydney Airport General Manager Retail Glyn Williams said the wrap delivers a powerful media opportunity for advertisers at the Australian gateway, beyond the existing portfolio.

“We’re excited to deliver an engaging platform for Australian and international brands to tell their story to a large and diverse audience. This is a prominent location, visible to all those travelling in and around the airport precinct.”

“Cut through the clutter:” The large-format wrap at the T1 car park.

“We’re excited about our partnership with Sydney Airport and bringing our large-format outdoor media solutions to the Australian market,” said Wideopen Platform Managing Director Tomer Cohen. “We provide brands with an opportunity to cut through the clutter, delivering relevance and undeniable impact.”

Sydney Airport’s new large-format building wrap can be viewed from the Southern approach to the T1 International terminal from the M5 and Marsh Street.

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