Swarovski has opened a boutique at Seattle–Tacoma (Sea-Tac) International Airport, the eighth-busiest airport in the US.
“This is our newest location for Swarovski North America. The location is on fire, competing to be our #1 airport location,” said a delighted Swarovski Director of Travel Retail – US & Canada Consumer Goods Business Paul Collica.
“It represents everything we stand for – the history, the ritual, the attention to detail, the respect for innovation,” fresh Co-Founder Lev Glazman told The Moodie Davitt Report. “And bringing back a piece of history that nobody knew about or was thinking about.”
The award – HIA’s second in succession – recognises Qatar Duty Free’s pioneering work at the travel hub which saw it launch a series of world-first retail installations last year.
Travellers at Terminal 3 can play Tissot’s ‘Buzzer Beater’ free-throw challenge in a virtual game via a pop-up digital basketball court.
