Sunglasses Workshop announced for TFWA World Exhibition

FRANCE/INTERNATIONAL. Sunglasses suppliers EssilorLuxottica, Kering Eyewear, Marchon, Marcolin, Maui Jim, Safilo Group and Thelios are to co-host and sponsor the 13th annual Sunglasses Workshop at the TFWA World Exhibition in Cannes next month.

The invitation-only event returns on Tuesday 4 October at the chic beach-side venue of Plage Goeland, a short walking distance from the Palais des Festivals.

Images from previous well-attended Sunglasses Workshop events at the TFWA World Exhibition in Cannes. The 2019 event (below) was moderated by The Moodie Davitt Report’s President and Editorial Director Dermot Davitt (right).

A note from the collective of sunglasses suppliers said: “The Sunglasses Workshop returns as a key event at TFWA Cannes and, more than ever this year, we are standing side-by-side to champion the strengths of eyewear.

“Under the theme of ‘Focusing on the Future’, we will host a unique occasion for the respective category stakeholders to meet. We grasp the opportunity to reunite, forge new and stronger bonds, and switch our collective thinking to how sunglasses can be a premier growth driver for travel retail.”

When the TFWA World Exhibition in Cannes was cancelled in 2020, the Sunglasses Workshop was staged online as part of the 2020 Virtual Travel Retail Expo

The Sunglasses Workshop is organised by integrated retail marketing, design and communications agency FILTR.QINGWA.

We will bring you more information about the format of the event and speakers in due course.

To secure your place at the Sunglasses Workshop, email awards@sunglassescategory.com

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