URUGUAY. In the latest episode of our Storewatch video series, we visit Neutral’s newly opened Victoria’s Secret shop at the Melancía Rivera Mall & Freeshops store.
As reported, Neutral opened 4,000sq m of retail space in the mall in November 2015. Neutral CEO Enrique Urioste told The Moodie Davitt Report that he was delighted to bring a brand as strong as Victoria’s Secret to the location.
The American designer, manufacturer and marketer of women’s premium lingerie, womenswear and beauty products enjoys the largest stand-alone presence of any travel retail brand, having grown at impressive pace since first entering the channel with World Duty Free at Heathrow Airport in 2004
