THAILAND. SSP Group plc has consolidated its position in the Thai market with several new contracts.
At Phuket International Airport, SSP has been awarded a four-year contract to operate eight concepts in the new international Terminal 2. These are valued at around 1.5 billion THB (£33 million at current exchange rates) over the term. SSP said the new deal will make it the leading concessionaire at the airport.
Landside, the company will run all food & beverage on the mezzanine floor. Its offer will include Burger King, Bill Bentley Pub, Ajisen Ramen, Thai Express, Airport Kopitiam, Dairy Queen and The Coffee Club. Airside, outlets will include Burger King and Bill Bentley Pub.
SSP Asia Pacific CEO Chris Rayner said: “We have been running food & beverage concessions in Thai airports, where we are the clear market leader, since 1995 in cooperation with our Thai partner Minor Food Group. SSP Thailand’s strong track record in delivering great brands, great customer service and great sales all contributed to us being awarded the contracts in Phuket, and we are delighted to be building on our success in this strategically important region.”
Separately, at Suvarnabhumi Airport, SSP has extended its existing contracts by four years. It has also extended its contracts at Chiang Mai International Airport by two years until July 2018.
The Phuket brand line-up:
*Thai Express is the world’s largest chain of modern Thai restaurants. Serving traditional Thai cuisine, today the brand can be found at over 30 locations from China and Malaysia to Vietnam and Singapore.
*Japanese brand Ajisen Ramen is the country’s leading ramen restaurant and can now be found across Asia.
*Founded in 1954, Burger King is the second largest fast food hamburger chain in the world. It operates more than 14,000 locations in around 100 countries and US territories.
*Bill Bentley Pub is a classic English pub.
*Airport Kopitiam is a bespoke SSP concept which draws inspiration from the café culture of Malaysia. Its menu features kaya toast and white coffees.
*Founded in the 1940s in Illinois, USA Dairy Queen is known for its dessert treats and is said to be popular across Asia.
*The Coffee Club, which originated in Australia, is a growing coffee chain in Asia Pacific with over 400 stores across nine countries including Thailand.
