SOUTH KOREA. Shinsegae Duty Free will open a Louis Vuitton boutique at its downtown store in Seoul this September.
The opening is a huge boost for the Korean travel retailer, which opened the impressive multi-storey store in the capital’s bustling Myeong-dong district in May 2016.
Louis Vuitton remains a magnet for international visitors, particularly the Chinese, as well as Korean shoppers. The boutique will command an impressive 350sq m of space.
Shinsegae Duty Free said it expects to add additional luxury brands, including Cartier and Fendi, in coming months.
[Click on the YouTube Icon to view a short film of Shinsegae Duty Free shot in-store by Martin Moodie]
