Scorpio Worldwide has added Superdry sunglasses to its inflight product portfolio.
Scorpio first began working with Superdry in 2015, when it introduced a range of the brand’s best-selling watches to airlines. Scorpio said the range has been “hugely successful”, achieving 80 listings to date.
Scorpio Worldwide Managing Director Ian Cowie commented: “We’ve been out of the sunglasses sector for several years now, but we jumped at the chance to include Superdry in our portfolio. The success of the Superdry watches range proves there is a high demand for the brand in the travel retail channel, so taking on its sunglasses collection was a no brainer.”
The range is compiled of Superdry’s best-selling designs and colours, with more styles planned to be introduced later this year. Cowie added: “The combination of fashionable, funky designs and unbeatable price points make this Superdry sunglasses range an ideal addition to any inflight catalogue. Ensuring we offer our customers the latest on-trend products is a vital part of our distribution strategy, so Superdry Sunglasses are an ideal addition to our growing portfolio.”
Click here to read an interview with Scorpio Worldwide Chairman Stuart McGuire on 20 years of business.
