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INTERNATIONAl. Scorpio Distributors yesterday unveiled a new name, Scorpio Worldwide, a new logo and a revamped senior management structure as it gears up for the next chapter in its commercial evolution.
Scorpio, founded in 1995 by Stuart McGuire, has become one of travel retail’s most successful distribution, sales and marketing enterprises. In 2007, Gebr Heinemann took a 51% stake in the company.
Announcing the new name and branding yesterday at the company’s annual Customer Day in Brighton, England, McGuire also revealed that he is assuming the role of Chairman with immediate effect. Former Chief Operating Officer Ian Cowie becomes Managing Director.
McGuire told guests that the company had grown from a three-person venture in 1995 to a team of 50 and a business worth nearly US$100 million including third-party contracts.
“To say that I’m proud is an understatement,” he commented.
“Why Scorpio Worldwide? Because we’re no longer a distribution company – we’re a sales and marketing company and we work worldwide. So we have a fresh identity and a fresh modern look.”
Cowie said: “We have a fresh look but it’s business as usual – with enhancements.” He said the company wanted to retain its traditional values and heritage while also modernising its operations and services, led by a heavy investment in resources and information technologyy.
We’ll bring you more extensive coverage of Scorpio Worldwide in next week’s edition of The Moodie Report e-Zine.
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Stuart McGuire steps up to the role of Chairman of the new-look company |
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Leading travel retail buyers from around the world were able to view the entire Scorpio product range |
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Scorpio Worldwide Managing Director Ian Cowie: “We have a fresh look but it’s business as usual – with enhancements” |
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