Eyewear house Safilo Group has announced the early renewal of its global licensing agreement with American lifestyle brand Kate Spade New York.
Safilo Group has held the exclusive licence for the design, manufacturing and distribution for Kate Spade New York’s sunglasses, optical frames, readers as well as optical frames for girls since 2000.
Safilo Group CEO Angelo Trocchia commented: “We are extremely pleased to announce the early renewal of the Kate Spade New York eyewear licence which gives continuity to the longstanding and successful 23-year collaboration and partnership between Safilo and Kate Spade New York.
“Kate Spade New York is an industry-leading lifestyle brand with a successful eyewear story, which is today fully embedded in Safilo’s portfolio strategy. Together, we have achieved outstanding results built around shared business values and a fruitful collaboration. We are now extending the journey further, with the goal to continue growing this award-winning brand in its North American core market and realising its potential in other strategic regions.”
Kate Spade New York CEO and Brand President Liz Fraser added: “We are thrilled to continue our long-term partnership with Safilo for Kate Spade New York eyewear.
“As a brand, we work to deliver products that help people around the world express their sense of style and spark joy. By renewing our Safilo partnership, given their expertise in the eyewear market, we look forward to continuing to provide our customers with exciting and innovative eyewear choices.” ✈
