Rituals aims to replicate traditional spa experience at home with Ritual of Hammam

Rituals Cosmetics has extended its range of bath and body products with the new Ritual of Hammam collection. The range, comprising 12 products, is available now in global travel retail.

Ritual of Hammam is inspired by one of the oldest cleansing traditions in the world and aims to replicate the traditional spa experience at home.

Ritual of Hammam products are described as “purifying and refreshing”; L-R: Purifying Body Mud; Shower Foam and Body Cream

Highlights of the Ritual of Hammam collection are:

Black Soap 150ml – a massage soap with a paste-like structure which is said to cleanse, purify and remove dead skin cells

Hot Scrub 450g – a body scrub featuring sea salt, ginger and eucalyptus

Body Mud 150ml – a purifying body mud made with rhassoul clay and eucalyptus

Kessa Glove – a Turkish scrub glove which removes dead skin cells

The range also features: Shower Foam, Body Cream, Refill Body Cream, Bed & Body Mist, Bath Oil, Massage Oil, Hair Shampoo, Fragrance Sticks and a Scented Candle.

The Scented Candle and Fragrance Sticks give off scents of eucalyptus and rosemary

Rituals Cosmetics Director Wholesale Neil Ebbutt said: “The Ritual of Hammam Collection allows users to replicate the spa experience in their own home and is a great example of how we create products that offer an authentic experience based on genuine traditional rituals that cleanse and refresh the body.

“The new Hammam Collection is in-store now in travel retail and consists of 12 products, including a new product, Black Soap. All twelve will be in Rituals’ stand-alone airport stores and a selection, including Black Soap, Hot Scrub, Shower Foam and Body Cream, will be available in all our shop-in-shop locations. They will be a great way for consumers to experience this time-honoured ritual of relaxation and purification”.

 

 

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