Nominations open for Sunglasses Awards 2017; digital category added

Nominations for the Sunglasses Awards 2017 are now open.

The seventh edition of the Sunglasses Awards is co-sponsored and co-hosted by sunglasses suppliers De Rigo, Essilor, Kering Eyewear, Luxottica, Marchon, Marcolin and Maui Jim.

This year, a new category has been added in recognition of innovative and consumer-centric digital initiatives for the sunglasses category, such as savvy social media campaigns, cutting-edge e-commerce platforms or connected omni-channel activity.

The eight awards are:

  • Best Marketing Activity for the Sunglasses Category
  • Best New Sunglasses Environment
  • Best Dedicated Sunglasses Sales Team
  • Best Digital Initiative for the Sunglasses Category (New for 2017)
  • Most Supportive Airport Authority for the Sunglasses Category
  • Best Off-Airport Sunglasses Retailer
  • Sunglasses Retailer of the Year (turnover under US$2bn)
  • Sunglasses Retailer of the Year (turnover over US$2bn)

The deadline for entry submissions is 8 September 2017. Submissions can be made online at www.sunglassescategory.com. The awards ceremony will be held at the annual Sunglasses Workshop in Cannes on 3 October 2017.

All eyes on the 2016 winners at Cannes

The awards judging panel comprises: De Rigo Duty Free & Licensor Boutiques Sales Manager Alessandra Piccin, Essilor Head of Asia Pacific & Global Duty Free Francesco Leccisi, Kering Eyewear Global Head of Travel Retail & International Key Accounts Omar Hagi, Luxottica Head of Global Channels Francis Gros, Marchon International Travel Retail Director Erwan Le Guennec, Marcolin Worldwide Head of Duty Free & Travel Retail Nina Pan and Maui Jim Director Duty Free Sales Giles Marks.

The event co-sponsors said: “The longevity of the Sunglasses Awards is testament that the category continues to be an essential one in travel retail. Now in its seventh year worldwide, the awards seek to recognise the efforts of retailers and airport authorities, which have generated growth in the category through proactive initiatives, investment and innovation. Big or small, far and wide, there have been many great achievements in our category over the past 12 months to be showcased and celebrated.

“We encourage all retailers and airport authorities to back themselves and put their best case forward. Enter or not, we encourage all key stakeholders in our category to attend the event in Cannes and together we can start working on potential award-winning, growth-driving initiatives in sunglasses for next year.”

 

 

 

 

 

 

 

 

 

 

 

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