UK. Newcastle International Airport has signed a five-year corporate partnership with The Lakes Distillery that will see the distillery showcase its ‘Best of British’ craft spirits and visitor attraction across the airport and its social media platforms.
As part of the agreement, the distillery will help to highlight the range of destinations available from Newcastle International, as the airport continues to grow its catchment area across the entire Cumbria region.
The partnership will also see the airport add to its commitment of using local suppliers. The Lakes Gin is now available for purchase in Newcastle airport’s World Duty Free store.
Newcastle International Airport Commercial Manager Dean Ward said: “We are thrilled to have added The Lakes Distillery to our list of corporate partners. Having previously outlined our commitment to source local products, this new partnership, together with the listing in our World Duty Free store, further strengthens that pledge.
“This link gives us a great opportunity to engage further with the people of Cumbria – a very important region to us. With over 80 direct destinations available; we have the perfect platform for us to highlight the offering from Newcastle International Airport.”
The Lakes Distillery Chairman Nigel Mills commented: “Our expansion and brand awareness continues to grow at such a strong pace with The Lakes Gin taking to the stage in World Duty Free. It is perfect timing to join forces with Newcastle International Airport to work closely together driving the airport as the gateway to Cumbria and The Lakes Distillery.”