The new-look concourse brings a range of retail ‘firsts’ to market in the UK rail channel

UK. Network Rail has revealed the list of retailers and food & beverage operators for the striking new London King’s Cross station concourse, which will open on 19 March. The station owner and operator pledged “more space, better facilities and an improved range of shopping and food and drink outlets”.

Among the retail firsts (new names to the UK rail channel) are LS travel retail-operated Watermark (click here for separate story), American Apparel and Kiehl’s. New F&B names for UK railways are Giraffe, Fuller’s, Benito’s Hat, Leon, Prezzo and Yalla Yalla.

The opening will mark a major milestone in the redevelopment of the station, which started in 2007. It will be fully completed by the end of 2013 following the removal of the 1970s extension and canopy at the front of the station and the creation of a new 7,000sq m public square.

Giraffe will be among the F&B names to debut in the rail business at King’s Cross

Ian Fry, Network Rail’s King’s Cross Programme Director, said: “On the outside passengers have seen King’s Cross station transforming before their eyes for the last five years. We have been working hard behind the scenes to create a blend of old and new architecture with a strong mix of facilities worthy of the new-look station.

“Research tells us that passengers consistently rate high-quality facilities alongside convenient retail and catering as important station priorities. The new concourse at King’s Cross is designed to provide those facilities which will make journeys easier for passengers as well as appealing to those who like to combine their travel with a bit of shopping, eating or drinking.”

The list of concessions appears below: