Neptune Rum aims to “drive the rum category forward” after announcing Duty Free Global partnership

Neptune Rum has signed an agreement with Duty Free Global ahead of the TFWA World Exhibition in Cannes (Blue Village, H17).

The award-winning rum is distilled at a family-owned rum distillery in Barbados. The rum is a blend of 3, 5 and 8yo rums aged in bourbon oak casks before being cold filtered. It has a smooth taste with nuances of apricot, banana and coconut.

“We instantly loved the whole brand concept,” Duty Free Global Founder Barry Geoghegan says

Neptune Chief Operating Officer Trevor Moore said: “We are delighted to work in partnership with Duty Free Global to bring a truly exceptional rum to the travel retail sector and help drive the rum category forward with quality innovation and a strong, consumer-centric brand message.”

Duty Free Global Founder Barry Geoghegan added: “We are really delighted to be working with the team at Neptune Rum in the global travel retail channel. We instantly loved the whole brand concept, the quality of the award-winning rum and the great CSR element and we firmly believe that it will be a very big success with our operator partners.”

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