Nemiroff Vodka signs distribution deals for UAE, Indian sub-continent and Germany

Nemiroff Vodka has signed key distribution deals with African Eastern covering duty free markets in the UAE and the Indian sub-continent; and Underberg managing Germany.

African Eastern Travel Retail Business Manager Chirag Aggarwal commented: “We are pleased to take over the distribution of the brand in [the] travel retail channel. We see a lot of synergies in our partnership and look forward to growing the brand in this region.”

(Left to right) Nemiroff De Luxe Vodka, Nemiroff De Luxe Honey Pepper Flavoured Vodka and Nemiroff De Luxe Rested in Barrel Vodka

Nemiroff Vodka Company CEO Yuriy Sorochinskiy said: “The German market is an important step in establishing Nemiroff Vodka’s global presence since it is one of the top ten markets globally for vodka consumption. Additionally, the German capital Berlin is an established epicentre for cocktails, mixologists and drinking trends. Moving forward in Germany places the brand in front of the right target audience.”

Food & Beverage The Magazine eZine