CHINA. The Moodie Davitt Report’s WeChat Official Account is approaching nearly 2,000 followers as it continues to bring key China-related stories to Chinese readers in Mandarin each week.
Moodie Davitt WeChat, published every Monday, is curated under the direction of Penelope Zhou, our Hong Kong-based Chinese Editor, and company Founder & Chairman Martin Moodie, also based in Hong Kong.
The Moodie Davitt Report is the only international travel retail media title to offer a WeChat platform. Moodie Davitt WeChat now has 1,929 followers and complements the already strong and growing Chinese readership of our English language platform. For native content enquiries please contact Publisher Irene Revilla at Irene@MoodieDavittReport.com.
The most popular story from last week was our coverage of how Hainan Tourism Duty Free Complex (HTDF) had welcomed a new wave of internationally renowned brands including Bvlgari, FRED and Jimmy Choo. The story attracted 547 individual readers and 53 shares in China on top of strong engagement on our English language website.
Check out highlights below from this week’s edition.
