Moodie Davitt WeChat: Key stories from Week 44

CHINA. We are pleased to bring readers a summary of this week’s posts on The Moodie Davitt Report’s WeChat Official Account as the platform continues to grow strongly in China.

The Moodie Davitt Report has stepped up its Mandarin language coverage of key China-related stories for 2022, anchored by our WeChat platform, published four times a month. Readership is climbing steadily with the platform now attracting 3,571 followers, along with encouraging reading and sharing levels, as indicated in the table below.

Moodie Davitt WeChat is curated under the direction of Penelope Zhou, our Hong Kong-based Chinese Editor, and company Founder & Chairman Martin Moodie, also based in Hong Kong. They are supported by two further freelance staff in Mainland China.

2022年起,《穆迪达维特免税报告》将进一步升级中国市场相关的中文新闻报道,每周一在广受关注的微信公众号发布最新资讯,每月推送四次。

《穆迪达维特免税报告》微信公众号的主理人为常驻香港的中文编辑周沫以及常驻香港的公司创始人兼董事长Martin Moodie。另有两名中国大陆员工提供支持。

The Moodie Davitt Report is the only international travel retail media title to offer a WeChat platform. The Official Account complements the strong and growing Chinese readership of our English language service. For native content enquiries please contact Publisher Irene Revilla at Irene@MoodieDavittReport.com

《穆迪达维特免税报告》是唯一进驻微信平台的国际旅游零售行业媒体。《穆迪达维特免税报告》微信公众号现有3571名关注者,在现有英文平台日渐壮大的中文读者群体基础上实现更广泛触达。如需咨询英文原稿,请联系出版负责人Irene Revilla(邮箱:Irene@MoodieDavittReport.com

Claiming the headlines, and our leading post last week, was the positive news of the easing of Chinese travel restrictions, inbound and outbound. Simultaneously, the lifting of the quarantine requirement for travellers arriving in China saw thousands of travellers cross the newly reopened border checkpoints between Hong Kong and the Chinese Mainland.

You can see highlights below from last week’s edition. 本周热点资讯一览如下。

Major breakthrough: January 8 was a momentous day for China’s travel industry and for the global travel retail sector, marking the easing of Chinese travel restrictions, inbound and outbound. Click here for our WeChat story and here for our original English version.
Five-year contract: Shenzhen Duty-Free Group, the long-time incumbent, has been awarded the arrivals and departures duty free contract at Shenzhen Airport Terminal 3. Click here for our WeChat story and here for our original English version.
Key contract: In another contract success, Shenzhen Duty-Free Group has won the rights to operate the departures duty free shop concession at Guangzhou East Railway Station, following a tender. Click here for our WeChat story and here for our original English version.
Phygital campaign: L’Oréal Travel Retail Asia Pacific recently introduced several Virtual Celebrity Avatars in an effort to revolutionise the physical and digital beauty experience across its brand portfolio. Click here for our WeChat story and here for our original English version.
In the pink: L’Oréal Travel Retail Asia Pacific marked the recent launch of the Prada Paradoxe fragrance line with China Duty Free Group by opening indoor and outdoor pop-up spaces at cdf Haikou International Duty Free Complex in November. Click here for our WeChat story and here for our original English version.
“We can’t repeat past mistakes” – Airports Council International (ACI) World has welcomed China’s opening up of international travel and called on governments globally to take a “coordinated and risk-based approach” when managing inbound travel from China. Click here for our WeChat story and here for our original English version.
‘Mr Bones 24-Hour C+A Lab’ – Kiehl’s Travel Retail has partnered with the Alibaba/Dufry Joint Venture to run a fun and eye-catching month-long pop-up at GDF Plaza in Haikou, Hainan. Click here for our WeChat story and here for our original English version.
Partner with us on WeChat and reach your key Chinese audience in Chinese. Stories related to the China travel retail market are featured each week on The Moodie Davitt Report’s WeChat Official Account. Please scan the QR code to follow us and contact Irene@MoodieDavittReport.com for native opportunities.

COMING SOON: NEW WONDERS OF THE TRAVEL RETAIL WORLD

The Moodie Davitt Report is delighted to announce ‘The New Wonders of the Travel Retail World’, a duo of landmark publications dedicated to extraordinary projects that have set new benchmarks in the travel retail world.

One is dedicated to the cdf Haikou International Duty Free Shopping Complex.

The multi-media, bi-lingual publication is a pioneering joint venture between The Moodie Davitt Report and Hainan Hinews Media Co. For advertising details please contact Irene Revilla at Irene@MoodieDavittReport.com

The other is the Hamad International Airport Expansion in Doha, Qatar, inaugurated on 10 November.

This stunning development is anchored by The Orchard, a 10,000sq m indoor tropical garden with a 268-sqm water feature complemented by a luxury-led commercial offer boasting 65 stores and 35 food & beverage outlets.

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